Key Facts and Financial Data

Philip Morris International is the most profitable tobacco company in the world and the fourth most profitable international consumer goods company.

Industry	Tobacco
State of Incorporation	Virginia, U.S.A.
Headquarters	New York, N.Y., U.S.A.
Operations Center	Lausanne, Switzerland
Employees	More than 78,000
Chairman and CEO	Louis C. Camilleri
Factories	56 manufacturing facilities
Top Ten Brands by Volume	Marlboro, L&M, Bond Street, Philip Morris, Chesterfield, Fortune, Parliament, Sampoerna A, Lark, Morven Gold
Contact	Philip Morris International Management SA Av. de Rhodanie 50 1007 Lausanne, Switzerland +41 58 242 00 00
Investor Relations Contacts	New York: +1 917 663 2233 Lausanne: +41 58 242 46 66
Press Contacts	Lausanne: +41 58 242 45 00 media@pmi.com

(in millions of dollars except per share data)	2010	2009	% Change
Net revenues	$67,713	$62,080	9.1%
Cost of sales	9,713	9,022	7.7
Excise taxes on products	40,505	37,045	9.3
Gross profit	17,495	16,013	9.3
Operating income	11,200	10,040	11.6
Net earnings attributable to PMI	7,259	6,342	14.5
Basic earnings per share	3.93	3.25	20.9
Diluted earnings per share	3.92	3.24	21.0
Dividends declared per share to public shareholders	2.44	2.24	8.9