Heredia, Costa Rica





Job ID


Be a part of a revolutionary change! At PMI, we’ve chosen to do something incredible. We’re totally transforming our business and building our future on one clear purpose – to deliver a smoke-free future. With huge change, comes huge opportunity. So, wherever you join us, you’ll enjoy the freedom to dream up and deliver better brighter solutions and the space to move your career forward in endlessly different directions. Digital at PMI is dynamic, diverse and disruptive. Join us and you can bring new ideas to life in a truly global function at the creative core of our business. The smoke-free revolution means we’re rebuilding everything from the ground up. You’ll feel like you’re working in a start-up here – with the freedom to shape and define the future of digital, but with the support and scope of a vast global business. It’s challenging, fast-paced and highly collaborative – if you want the freedom to find new ways to connect with consumers, there’s no better place to progress your career. Digital Market Coordinator We are looking for Digital Market Coordinator, a passionate individual who wants to make a difference in our company and constantly seek ways to improve the experience of our brand in digital channels with an eye on omnichannel. Your job as Digital Market Coordinator is to make things happen. You should have previous experience in defining, planning and implementing digital projects. Account management, Analytics, CRM or Website deployment background is a plus. Your ‘day to day’ • Coordinate campaign implementation across digital channels. • Support in day-to-day activities related to the maintenance of our digital channels. • Coordinating CRM campaigns preparation and execution. • Monitor performance and optimize the campaigns to enhance smooth consumer journey. • Work closely with 3rd party suppliers, IS department, other Consumer Journey Teams and Field Force to ensure the proper execution of digital tools and content. • Work closely with SEO agency, OC and other Consumer Journey Teams to further improve our website performance. • Measure and analyze performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics 360, Conductor, etc.) and propose next steps to further improve consumer experience. Who we’re looking for: • Proven experience in digital communications strategy, up-to-date knowledge of digital disciplines and best practices, including search engine optimization, content marketing, behavior data driven marketing, PR & digital media and user experience, • College/university degree; marketing/Commerce/Computer Sciences/ business field is advantage • Advanced English • Min. 4 years of experience in Digital or Marketing, ideally within FMCG segment or agency experience • Ability to think strategically, working to develop solid plans and strategies to be able to fulfil the organization’s goals. • Quick learner with very good communication & analytical skills • High collaboration spirit with a passion for sharing/implementation of best practice • Detail-oriented and working proactively and effectively with minimal supervision needed • Ability to prioritize and multi-task in KPIs driven environment • Team-oriented with a positive attitude Technical Skills • Google Analytics 360 • CRM platforms experience – SFMC preferred- • CMS and SEO, Basic knowledge of HTML-JS-CSS is a plus • Jira / Confluence • Paid Media Ad Tech stack lingo fluent (DMP, DSP, Data Collection, targeting, Adserving, Attribution, Reporting) • Power-BI is a plus What we offer Our success depends on our talented employees who come to work here every single day with a sense of purpose and an appetite for progress. Join PMI and you too can: • Seize the freedom to define your future and ours. We’ll empower you to take risks, experiment and explore. • Be part of an inclusive, diverse culture, where everyone’s contribution is respected; collaborate with some of the world’s best people and feel like you belong. • Pursue your ambitions and develop your skills with a global business – our staggering size and scale provides endless opportunities to progress. • Take pride in delivering our promise to society: to deliver a smoke-free future.