Manager Market Measurement & Planning - Global Communications

Be a part of a revolutionary change At PMI, we’ve chosen to do something incredible. We’re totally transforming our business and building our future on one clear purpose – to deliver a smoke-free future. With huge change, comes huge opportunity. So, wherever you join us, you’ll enjoy the freedom to dream up and deliver better, brighter solutions and the space to move your career forward in endlessly different directions. Global Communications is vital to our vision of building a smoke-free future. We’re the voice of PMI, proud to be delivering a new, positive message to the world. Join us and you’ll stretch your skills finding innovative ways to communicate one of the world’s most remarkable commercial changes. This is a challenge with the power to transform your career. We’re a highly collaborative team; it feels good to be working together, for a greater good. Here, you can experience the excitement of a 24-7 media operation and gain global exposure – we’re one of very few top businesses with a genuinely international comms operation. If you’re passionate about building a smoke-free future and able to empathize with adult smokers, adult non-smokers, customers, colleagues, legislators, and governments, join us and put your skills on the world stage. Our Market Activation & Support Team is currently hiring Manager Market Measurement & Planning. Being part of the team, you will be working cross-functionally with colleagues in OC, regions, markets across the world. You will be on the cutting edge of the company’s transformation and communication around our vision of a smoke-free future, innovative alternative products, scientific substantiation and all most relevant news happening around PMI & the industry worldwide. Your responsibilities will include generating insights to ensure continuous upgrade in planning, measurement & reporting on global communications. Here, you will have an opportunity to leave your footprint in strategic planning, find innovative ways to take this function to a new level. Join us and you’ll upgrade your skills in global communications, benefit from a deeper understanding of the business and political environment. It’s your chance to contribute to one of the world’s most remarkable business transformations! YOUR 'DAY TO DAY': Reports into Head of Market Measurement & Planning in the MA&S function in Global Communications your key accountabilities include: – Generates insights to ensure continuous upgrade in planning, measurement and reporting for market communications – Coordinates agency’s work in tracking, measuring, and reporting on the earned media coverage to ensure high quality performance and consistent deliverables – Supports market requests in the measurement, planning and reporting • Maintain an always-on media tracking tool to monitor, analyze, and report on comms activity and impact • Support measuring performance of GC initiatives (KPIs for market activities) • Develop and deliver insightful reporting on GC activations and campaigns, linking activity to outcomes • Analyze data, intelligence, and trends to generate communications insights to support the strategic planning process • Streamline the process to support markets in preparing their communications plans, measuring impact, and reporting in a consistent manner • Support markets in their requests re communications planning, measurement, and reporting WHO WE'RE LOOKING FOR: Must Have: • 5+ years of experience in external communications/PR in an agency and/or FMCG company • Knowledge, understanding and experience with strategic planning • Experience with media monitoring and measurement (online, broadcast and print media) platforms and tools, data analysis, data visualization • Ability to generate insights and actionable strategies from data and information • Native-level English speaker or fluency in English with superior written and oral skills Nice to have: • Experience in strategic communications, marketing communications • Experience in political campaigning and insights, ability to understand the business and political environment is a plus • Ability to design and execute departmental-wide KPIs and track and measure against them • Other languages an asset • Degree in PR/Communications or relevant study WHAT WE OFFER: Our success depends on our talented employees who come to work here every single day with a sense of purpose and an appetite for progress. Join PMI and you too can: • Seize the freedom to define your future and ours. We’ll empower you to take risks, experiment and explore. • Be part of an inclusive, diverse culture, where everyone’s contribution is respected; collaborate with some of the world’s best people and feel like you belong. • Pursue your ambitions and develop your skills with a global business – our staggering size and scale provides endless opportunities to progress. • Take pride in delivering our promise to society: to deliver a smoke-free future. Please note: Relocation support is not available for this job. To join our growing team… Philip Morris International: Delivering a Smoke-Free Future Philip Morris International (PMI) is leading a transformation in the tobacco industry to create a smoke-free future and ultimately replace cigarettes with smoke-free products to the benefit of adults who would otherwise continue to smoke, society, the company, and its shareholders. PMI is a leading international tobacco company engaged in the manufacture and sale of cigarettes, smoke-free products and associated electronic devices and accessories, and other nicotine-containing products in markets outside the U.S. PMI is building a future on a new category of smoke-free products that, while not risk-free, are a much better choice than continuing to smoke. Through multidisciplinary capabilities in product development, state-of-the-art facilities and scientific substantiation, PMI aims to ensure that its smoke-free products meet adult consumer preferences and rigorous regulatory requirements. PMI’s smoke-free IQOS product portfolio includes heat-not-burn and nicotine-containing vapor products. As of June 30, 2019, PMI estimates that approximately 8.0 million adult smokers around the world have already stopped smoking and switched to PMI’s heat-not-burn product, available for sale in 48 markets in key cities or nationwide under the IQOS brand. For more information, please visit www.pmi.com and www.pmiscience.com. PMI is an Equal Opportunity Employer. #LIjobs