Trade Marketing Executive

BE PART OF A REVOLUTIONARY CHANGE At PMI, we’ve chosen to do something incredible. We’re totally transforming our business and building our future on one clear purpose – to deliver a smoke-free future. With huge change, comes huge opportunity. So, wherever you join us, you’ll enjoy the freedom to dream up and deliver better, brighter solutions and the space to move your career forward in endlessly different directions. Sales and Marketing at PMI feels like building a new business – but with the accumulated expertise of a global brand behind you. Bring us your curiosity and capacity to engage people and you can be part of the digital, onmi-channel team that’s driving our huge commercial transformation. If you’re a forecaster and forward-thinker, you can make a huge impact, creating sales strategies across all markets. But, here, your innovation will do more than just improving sales. YOUR ‘DAY TO DAY’ Planning & Strategy • Initiates category/brand led business building discussions with key stakeholders • Develops in-depth understanding of the Perfect Store Metrics (4P’s) in relation to the business drivers and priorities of each Channel/Account • Understands and develop 4P executional priorities and KPIs to ensure implementation of Perfect Store parameters across different channels • Creates cost-efficient executions of projects maintaining a specific allowable cost-to-sales for all trade implementations • Creates Plan-O-Gram per store and strategizes what TPOSMs to be deployed and executed by the merchandising team • Monitor T/POSM needs with internal stakeholders and suppliers to ensure principles are aligned with Commercial POSM Governance • Practices “speed to execute” on adhoc programs as required per account depending on business need • Co-creates trade marketing programs with the KAE and account where it’s tailored fit to supplement incrementality to the specific type of retail environment • Cascades account specific projects on the rationale of launching programs answering the needs of consumers Execution • Ensures timeliness of projects between total NKA projects and/or channel specific promotions • Manages all requirements for all SKUs namely Permit Registration, Product Information Sheet, etc • Standardizes Toolbox on per channel • Cascades Toolboxes monthly to total Team where M+3 lead times are to be practiced to be fully prepared for incoming projects and promotions • Does fieldwork to understand and evaluate the reception of each project’s impact to the consumers and customers • Manages specific account micro projects (ie Conventions, Tradeshows, Manned Activations) Data & Analysis • Explore available data sources to keep close to customer/category. • Able to interpret and use data to make fact-based decisions • Strengthens sales propositions with relevant consumer, shopper and customer knowledge • Creates reports on results of projects and promotional executions to have a clear analysis on which areas are to be improved on and what strategies are to be maintained Resource Management • Tracks Budget actualization per project and analyzes spends are within forecasted ROI per project • Creates proper monitoring and evaluation of cycle programs implemented and come up with recommendations to improve future runs at optimal cost WHO WE’RE LOOKING FOR You must have a bachelor’s degree, and at least two (2) years of working experience in Sales, Trade Marketing and/or have experience in project management, data management and analysis. You have strong analytical, organizational skills, and can lead/support a number of projects with tight deadlines. Experience in modern trade is an advantage. You must be amenable to be assigned in Taguig with Mondays to Fridays, generally 8:30 am to 5:30 pm shift. WHAT WE OFFER Our success depends on the men and women who come to work every single day with a sense of purpose and an appetite for progress. Join PMI and you too can: • Seize the freedom to define your future and ours. We’ll empower you to take risks, experiment and explore. • Be part of an inclusive, diverse culture, where everyone’s contribution is respected; collaborate with some of the world’s best people and feel like you belong. • Pursue your ambitions and develop your skills with a global business – our staggering size and scale provides endless opportunities to progress. • Take pride in delivering our promise to society: to deliver a smoke-free future