Lausanne, Switzerland





Job ID


Be a part of a revolutionary change Times are changing at PMI. We’ve chosen to do something big. The world expects us to act responsibly. And we are doing just that by transforming our business and building our future on one clear purpose – to deliver a smoke-free future. This transformation will revolutionise every area of our business. The products we sell. Where we sell them. How they’re manufactured and delivered. The way we talk to our customers and engage with society. It’s the perfect setting place to start your career. As you take your first steps, you’ll have the backing of a multinational business combined with the freedom of a start-up. You’ll bring a positive mindset and fresh perspective to projects that can make a huge difference to so many. About the TEAM Online and Offline channels team manages channel content strategy and asset creation for eCRM, Web, Retail, Paid Media and Social Media. The team specializes in creating omnichannel experiences that give the consumer a consistent journey from learning about our products, to purchase and post purchase experiences. Who we’re looking for A Storyteller with ability to build strong narratives to inspire, engage and convert consumers, across all touch points. An astute briefer with proven ability to drive and evaluate agency work A consumer-focused individual Attention to detail The ability to work closely and brief creative partners and agencies An individual that can build collaborative relationships, demonstrates empathy and resilience The ability to thrive in a complex matrix environment and can work with ambiguity The ability to understand, interact and effectively communicate with creatives Roles & Objectives Deliver CRM content strategy and toolboxes for brand, product, programs & services toolboxes Develop consistent multi-platform content across all CRM channels, per toolbox: Emails, Instant Messaging, Mobile Wallet, Direct Mailing, SMS Ensure data driven decision making by constantly following up with markets for key insights on toolbox deployment and insights Participate in the briefing process with agencies Ensure interlocks with cross functional teams What we offer Our success depends on our talented employees who come to work here every single day with a sense of purpose and an appetite for progress. Join PMI and you too can: Seize the freedom to shape your future and ours. We’ll empower you to take risks, experiment and explore. Be part of an inclusive, diverse culture, where everyone’s contribution is respected; collaborate with some of the world’s best people and feel like you belong. Pursue your ambitions and develop your skills with a global business –our staggering size and scale provides endless opportunities to progress. Take pride in delivering our promise to society: to deliver a smoke-free future. PMI is an Equal Opportunity Employer.