Vancouver, Canada





Job ID


Be a part of a revolutionary change! At Rothmans, Benson & Hedges Inc. (“RBH”), Philip Morris International’s subsidiary in Canada, we’ve chosen to do something incredible. We’re totally transforming our business and building our future on smoke-free products. With huge change, comes huge opportunity. So, wherever you join us, you’ll enjoy the freedom to dream up and deliver better, brighter solutions and the space to move your career forward in endlessly different directions. Your day-to-day: As a Sales Activator, you will be responsible for building and coaching a team of Ambassadors to generate awareness of IQOS among legal age smokers in a designated Hub City. This position focus on Vancouver. YOU WILL BE ACCOUNTABLE FOR: • Building a network of Ambassadors within designated Hub Cities and providing them with the right tools and coaching to build IQOS awareness and category understanding locally among legal age smokers. • Providing performance-based coaching and development to your team of Ambassadors on building relationships and category knowledge within the existing regulatory framework. • The continuous expansion and mobilization of your ambassador network to ensure the continued success of our heated tobacco products in the Hub City. • Identifying high-potential business opportunities to generate product awareness among legal age smokers and build category understanding through B2B partnerships. The City Activator will prepare new business opportunities and make recommendations to the City Hub Commercial Deployment Manager. • Someone with an intimate understanding of how our brand can be developed in certain area. Seizing new opportunities by working with different actors. Developing a community. Brand awareness • Collaborating with local Territory Executive(s) to identify potential opportunities for activations and product distribution. • Providing product education about IQOS to legal age smokers at meetings and events at age-restricted venues, leading data collection and post-event follow-up. • Tracking and analyzing the performance of Ambassadors and deploying strategies to achieve key performance indicators. YOU ARE THE RIGHT PERSON FOR THIS JOB IF YOU HAVE: • Complete post-secondary education • Speaking Mandarin, Cantonese, and/or Korean fluently • Minimum 3 years of progressive sales experience • An entrepreneurial mindset with strong interpersonal skills • Strong written and verbal communication skills • Strong organizational, analytical, and decision-making skills • Experience managing relationships and large teams • Experience in CPG or international companies is an asset WHAT WE OFFER We offer the opportunity to join an organization where you can grow in a wide range of business functions. You will have the chance to build your professional expertise, business understanding, and leadership capabilities in a collaborative, challenging environment where we will empower you to take risks, experiment and explore. Our company fosters excellence in execution and is comprised of dedicated people all working together to continue to grow our status as industry leaders. We offer our employees a competitive salary, an attractive compensation package, including flexible work schedules (where applicable), health and wellness programs, and attractive benefits options. You will also be a part of an inclusive, diverse culture, where everyone’s contribution is respected; collaborate with some of the world’s best people and feel like you belong. WHO WE ARE We are Rothmans, Benson & Hedges Inc., Philip Morris International’s subsidiary in Canada. Today we are Canada's second largest tobacco company. In addition, RBH Inc. was awarded Top Employer for 2017, 2018, 2019 and 2022. We currently employ over 800 people throughout our six corporate and sales offices and our factory. Our parent company PMI is one of the world’s leading international tobacco companies. In addition to the manufacture and sale of cigarettes, PMI is engaged in the development and commercialization of smoke-free products. Click on the following link to learn more about what RBH believes: Rothmans, Benson & Hedges is committed to providing equal employment opportunity for all current and prospective employees, as well as to promoting a culture of inclusion and respect for everyone. We celebrate the innovation that diversity creates in the work environment, and we recognize that each employee brings their own unique capabilities, experiences, and perspectives to the organization. It is this diversity that adds value to our teams, as well as to our stakeholders. We are committed to providing equal employment opportunity regardless of race, ancestry, color, religion, sex, marital/family status (including pregnancy), national origin, sexual orientation, immigrant and newcomer status, gender identity/expression, age, citizenship, or disability. We consider qualified applicants who have passed the criminal background checks, consistent with legal requirements. We strive to recognize and value diversity and equity, and to ensure the inclusion of underrepresented groups and the four designated groups: women, Indigenous peoples, persons with disabilities and members of visible minorities. We value, respect, and equally support applicants from these groups. We welcome and encourage applicants to reach their full potential with us. If you are unable to apply for a position online, or require any further accommodation during our recruitment process, please contact: Follow us on social media: RBH LinkedIn: Facebook: Twitter: RBH website: #RBH