Our Leadership Team

Massimo Andolina

SENIOR VICE PRESIDENT, OPERATIONS

Mr. Andolina became senior vice president, operations in january 2018.

Mr. Andolina joined Philip Morris in Lausanne in 2008 as Director, Operations Planning. He became Vice President, Operations of the Latin America & Canada Region in 2011, and moved to oversee our European Union Region’s operations two years later. In 2016 Mr. Andolina was appointed Vice President, PMI Business Transformation.
Prior to joining PMI, Mr. Andolina held a variety of international positions in strategic marketing and general management for Tetra Pak International and in operations for R.J. Reynolds International.
Mr. Andolina holds a degree in mechanical engineering from the University of Palermo, Italy and an MBA from IMD in Lausanne, Switzerland.

Werner Barth

Senior Vice President, Commercial

Mr. Barth became Senior Vice President, commercial in january 2018.

Mr. Barth joined PMI in 1990 as a Marketing Trainee at Philip Morris Germany. From 1992 until 2002 he held positions in marketing, product management, brand supervision, and group management. In 2002 Mr. Barth became Marketing Director for Philip Morris Spain and two years later Sales Director for Philip Morris Germany. He was then appointed Managing Director, Philip Morris Benelux. In 2011 Mr. Barth became Managing Director, Philip Morris Germany. He was appointed Senior Vice President, Marketing & Sales in 2015, a position he held until his current appointment. 

Mr. Barth holds a degree in economics from Ludwig Maximilians University in Munich.

Frank de Rooij

VICE PRESIDENT TREASURY AND CORPORATE FINANCE

MR. DE ROOIJ WAS NAMED VICE PRESIDENT TREASURY AND CORPORATE FINANCE IN DECEMBER 2016.

Mr. de Rooij joined Philip Morris Holland in 1987 as Assistant Treasurer. From 1994 to 1998 he served as Assistant Cash Manager at the European Treasury Center of Philip Morris Companies in Zug, Switzerland. Between 1998 and 2001, Mr. de Rooij worked as Regional Treasurer for the Philip Morris Eastern European region. He then held various positions in PMI’s Group Treasury from 2002 to 2013, before he became Director Treasury and Corporate Finance. In December 2016, Mr. de Rooij was appointed Vice President Treasury and Corporate Finance.
Mr. de Rooij holds a degree in business economics of the University of Breda (H.E.A.O.), The Netherlands.

Marc S. Firestone

President, External Affairs and General Counsel

Mr. Firestone became president, external affairs and general counsel in january 2018.

Mr. Firestone held positions from 1988 to 2003 in the law departments of Philip Morris Companies Inc. and Philip Morris International Inc. Mr. Firestone is cofounder and chairman of the Institute for Inclusion in the Legal Profession; adjunct professor of law at New York Law School; a frequent speaker on international antitrust law, diversity, and in-house legal practice; and a recipient of the Director’s Roundtable Distinguished General Counsel award. From 2012 until his current appointment, Mr. Firestone served as PMI’s Senior Vice President and General Counsel.

Mr. Firestone was previously Executive Vice President, Corporate and Legal Affairs and General Counsel of Kraft Foods Inc., where he served since 2003. 

Mr. Firestone began his legal career as an attorney at Arnold & Porter in Washington, D.C. He received a BA, magna cum laude, in romance languages and philosophy from Washington & Lee University and a JD, magna cum laude, from Tulane University School of Law.

Martin King

Chief Financial Officer

Mr. King became Chief financial officer in january 2018.

Mr. King joined Philip Morris International in 2003 as Managing Director of Tabaqueira SA, PMI’s Portuguese subsidiary. He was then named Managing Director, Philip Morris Management Co. Ltd in Beijing. Following Philip Morris Indonesia’s acquisition of PT HM Sampoerna Tbk in May 2005, he served as President Director of PT HM Sampoerna Tbk until April 2009. Mr. King was appointed Senior Vice President, Operations in April 2009, and President, Latin America & Canada Region in February 2014. Between 2015 and 2017, he held the position of President, Asia Region.

Prior to joining PMI, Mr. King served in various positions within Philip Morris USA between 1991 and 2003.

A graduate of Harvard University with a bachelor’s degree in government, Mr. King also holds an MBA from the Darden School, University of Virginia.

Andreas Kurali

Vice President and Controller

Mr. Kurali became Vice President and Controller in March 2015.

Mr. Kurali joined Philip Morris Germany in September 1993 as finance trainee and served in subsequent years at our German affiliate in various finance roles with increasing responsibilities, including planning and budgeting, fiscal affairs, accounting and reporting, treasury, and tax. In early 2003 he became Director, Finance and Information Systems for our Worldwide Duty Free business, based in Switzerland, followed by an assignment in our Latin American Region as Director Finance, Mexico from 2005 to 2008. Subsequently, Mr. Kurali was appointed Vice President, Finance for our Latin America & Canada Region, a position he held until 2012 before transferring as Vice President, Finance to our Asia Region where he worked until 2014. 

Mr. Kurali holds a degree in business administration as Diplom Kaufmann from the University of Mannheim, Germany.

Mario Masseroli

PRESIDENT, LATIN AMERICA & CANADA REGION

Mr. Masseroli became President, Latin America & Canada Region in July 2018. 

Mr. Masseroli joined Philip Morris Argentina in 1998 and served in a variety of roles in Argentina, Switzerland and New York. He was named Managing Director, Guatemala in 2006, followed by his appointment as Director, Corporate Affairs for PMI Spain in 2007. Mr. Masseroli was named Vice President, Corporate Affairs Latin America & Canada in 2009. He then went on to become Managing Director Spain and Canary Islands in 2012, adding responsibility for Portugal in April 2016, a position he held until his current appointment. 

Mr. Masseroli received a bachelor’s degree from the Torcuato di Tella University in Buenos Aires, Argentina, and master’s degree in business administration from the University of California at Berkeley.

Jacek Olczak

Chief Operating Officer

Mr. Olczak became Chief operating Officer in January 2018.

Mr. Olczak joined Philip Morris Polska in 1993 as Manager, Finance and Administration. After serving as Manager, Internal Controls in 1995 in Lausanne, Switzerland, Mr. Olczak returned to Poland in 1996 where he held various positions in finance, sales, and operations. Between 2002 and 2006, Mr. Olczak worked extensively across Central Europe and the Baltic States, and in 2004 was appointed Managing Director, Poland & Baltic States. In October 2006, he became Managing Director, Germany & Austria, and from April 2009 until July 2012, he served as President of PMI’s European Union Region, responsible for managing our operations. From August 2012 until his current appointment, Mr. Olczak held the role of Chief Financial Officer. 

Prior to joining PMI, Mr. Olczak worked for BDO Binder Sp. z o.o. in London and Warsaw. 

Mr. Olczak holds a master’s degree in economics from the University of Lodz, Poland.

Marian Salzman

Senior Vice President, Global Communications

Ms. Salzman became Senior Vice president, Global communications in april 2018.

Prior to joining Philip Morris International, Ms. Salzman headed Havas PR North America since 2009. She first held the position of President and then became Havas PR’s Chief Executive Officer in 2011. She co-created and chaired the Global Collective, the Havas PR operation across several continents. Ms. Salzman was Chief Marketing Officer at PR firm Porter Novelli from 2008 to 2009, CMO at JWT Worldwide from 2005 to 2008, and Executive Vice President and Chief Strategy Officer at Euro RSCG Worldwide (Havas) from 2001 to 2004. In the early 1990s, she co-founded CyberDialogue, where she pioneered the use of online focus groups for social research.

Ms. Salzman holds a degree in sociology and graduated with honors from Brown University.

 

Michael Voegele

Chief Technology Officer

Mr. Voegele became chief Technology officer in February 2019.

Before joining Philip Morris International, Mr. Voegele was working for Adidas from 2011 to 2018. There, he first served as VP Group Functions and Head of Enterprise Architecture and went on to become Senior Vice President IT Sales. Since 2015, he has served as Global Chief Information Officer, and was appointed to the core leadership team in January 2017. In this role, he initiated the digital transformation of Adidas and reshaped the IT Organization and Strategy, making it more consumer centric and supportive of innovation throughout the company. Before his tenure at Adidas, he spent more than a decade at SAP from 2000 to 2011. 

Mr. Voegele holds an engineering degree from Universität Karlsruhe in Germany.

Miroslaw Zielinski

President, Science & Innovation

Mr. Zielinski became President, science & Innovation in january 2018.

Mr. Zielinski joined Philip Morris International as a merchandiser in 1991 in his native Poland. He progressed through a number of senior sales and marketing positions at Philip Morris Polska before moving to Kiev, where he was appointed Managing Director of PMI’s Ukrainian affiliate in 1999. In 2002 he became Managing Director, Worldwide Duty Free and served as President, Latin America & Canada from April 2003 until March 2010, when he was named President, Eastern Europe, Middle East & Africa Region and PMI Duty Free. In July 2015 Mr. Zielinski was appointed President, Reduced-Risk Products. 

Mr. Zielinski has a master’s degree in economy and foreign trade from the Warsaw School of Statistics and Economics.