Our leadership team

Mr. Olczak was appointed Chief Executive Officer of Philip Morris International (PMI) in May 2021. Prior to this appointment, he served as PMI’s Chief Operating Officer from January 2018, having formerly been Chief Financial Officer, beginning in August 2012. Mr. Olczak is committed to delivering PMI’s smoke-free future and expanding the company’s product portfolio beyond nicotine. He has been a key driver of the company’s commercial transformation, turning a primarily business-to-business company into an increasingly business-to-consumer company. Throughout his nearly three-decade career with PMI, Mr. Olczak has established deep institutional and industry knowledge and awareness of PMI’s products, systems, and values—as well as a comprehensive understanding of the regulatory environment in which PMI operates. Mr. Olczak began his career with PMI in 1993. He started in finance and general management positions across Europe, including as Managing Director of PMI’s markets in Poland and Germany and as President of the European Union Region, before being appointed Chief Financial Officer in 2012. Prior to joining PMI, Mr. Olczak worked for BDO Binder. Mr. Olczak holds a master’s degree in economics from the University of Lodz, Poland.

Mr. Azinovic became President, Middle East & Africa and PMI Duty Free in January 2018. He joined Philip Morris Asia Limited in March 2009 as Vice President of Marketing and Sales for Philip Morris International’s Asia Region. He became President of Philip Morris Japan in July 2011, a position he held until July 31, 2012, when he was named President of the European Union Region. In July 2015, he became President, Eastern Europe, Middle East & Africa and PMI Duty Free. From 1997 until 2009, Mr. Azinovic held a variety of positions at Altadis and, after the acquisition of Altadis in 2008, at Imperial Tobacco. Previously, Mr. Azinovic had worked at Procter & Gamble. Mr. Azinovic received a law degree from the University of Alcalá in Spain, and an MBA from Saint Louis University in Missouri U.S.

Mr. Barth became Senior Vice President, Commercial in January 2018. Mr. Barth joined PMI in 1990 as a Marketing Trainee at Philip Morris Germany. From 1992 until 2002, he held positions in marketing, product management, brand supervision, and group management. In 2002, Mr. Barth became Marketing Director for Philip Morris Spain and, two years later, Sales Director for Philip Morris Germany. He was then appointed Managing Director, Philip Morris Benelux. In 2011, Mr. Barth became Managing Director, Philip Morris Germany. He was appointed Senior Vice President, Marketing & Sales in 2015, a position he held until his current appointment. Mr. Barth holds a degree in economics from Ludwig Maximilians University in Munich.

Mr. de Rooij was named Vice President, Treasury and Corporate Finance in December 2016. Mr. de Rooij joined Philip Morris Holland in 1987 as Assistant Treasurer. From 1994 to 1998, he served as Assistant Cash Manager at the European Treasury Center of Philip Morris Companies in Zug, Switzerland. Between 1998 and 2001, Mr. de Rooij worked as Regional Treasurer for the Philip Morris Eastern European region. He then held various positions in PMI’s Group Treasury from 2002 to 2013, before he became Director, Treasury and Corporate Finance. Mr. de Rooij holds a degree in Business Economics from the University of Breda (H.E.A.O.), The Netherlands.

Ms. Rich Folsom became Senior Vice President and General Counsel in July 2020. Ms. Folsom is an accomplished C-suite executive and attorney with deep experience advising management and boards of directors. She joined Philip Morris International in July 2020 with a combination of corporate, legal, and international business expertise. A veteran general counsel and governance leader, she has broad experience leading organizations through transformations and restructurings. Previously, as General Counsel, Chief Compliance Officer, and SVP of Government Affairs and Global Public Policy at U.S. Steel, Ms. Folsom spearheaded the successful fair trade campaign to reinvigorate the steel industry and oversaw the company’s legal, compliance, and labor relations groups, in addition to leading the operational performance of the company’s real estate division. At AIG, she played a critical role in the company’s response to the financial crisis as Chief Regulatory and Compliance Officer and Deputy General Counsel. Earlier, Ms. Folsom was Counselor to the President and Director of Institutional Integrity at the World Bank; served as the General Counsel who drove transformation at ACADEMI post-scandal; was the private secretary to the Queen of the Hashemite Kingdom of Jordan; and held key roles with more than one U.S. presidential first family. The recipient of multiple awards for legal and governance contributions, Ms. Folsom was named a Top 50 General Counsel by The National Law Journal and received the U.K.-based Women in Compliance 2020 Lifetime Achievement Award. She has also been recognized for her unwavering commitment to diversity and inclusion. Ms. Folsom holds degrees from Georgetown University Law Center and Duke University and has served on both private and public company boards.

Ms. Kennedy became President, South & Southeast Asia Region in January 2018. Ms. Kennedy began her career with Philip Morris USA in 1995 as a Territory Sales Manager. She held a number of positions of increasing responsibility in the sales organization until becoming Vice President, Sales, Southeast Region in Atlanta in 2006. In 2010, Ms. Kennedy joined PMI’s Operations Center in Lausanne as Vice President, Sales Strategy, and in April 2013 Area Vice President, Southeast Europe. Ms. Kennedy served as Managing Director for Germany, Austria, Croatia, and Slovenia from 2015 until her current appointment. Ms. Kennedy received a bachelor's degree in Sociology and Cultural Anthropology from Randolph College in the United States, and an Executive MBA from IMD in Lausanne, Switzerland.

Mr. Kurali became Deputy Chief Financial Officer & Head of Finance Transformation in August 2021, having previously served as Vice President and Controller from March 2015. Mr. Kurali joined Philip Morris Germany in September 1993 as finance trainee and subsequently in various finance roles with increasing responsibilities—including planning and budgeting, fiscal affairs, accounting and reporting, treasury, and tax. In early 2003, he became Director, Finance and Information Systems for our Worldwide Duty Free business, based in Switzerland, followed by an assignment in our Latin American Region as Director, Finance, Mexico from 2005 to 2008. Mr. Kurali was then appointed Vice President of Finance for our Latin America & Canada Region, a position he held until 2012, and was Vice President, Finance to our Asia Region until 2014. Mr. Kurali holds a degree in Business Administration as Diplom Kaufmann from the University of Mannheim, Germany.

Mr. Mariotti became Presdient, Eastern Europe Region in January 2018. Since joining PMI in 1997, Mr. Mariotti has held numerous leadership roles in Argentina and across Europe. He started in business development for the European Union Region and moved to Italy in 2001 as Director, Finance and then Director, Corporate Affairs. In 2005, Mr. Mariotti became Managing Director, Argentina, followed by his appointment as Managing Director, Italy in 2008. In 2010, Mr. Mariotti was named President, Russia & Belarus and became Senior Vice President, Corporate Affairs in 2015. Before joining PMI, Mr. Mariotti worked in the financial sector in Switzerland. Mr. Mariotti studied economics in Lausanne, Switzerland, and holds an MBA from INSEAD in Fontainebleau, France.

Mr. Mishra became President Americas Region in July 2021. He joined PMI as Senior Vice President and Chief Strategy Officer in September 2018. Prior to joining PMI, Mr. Mishra held the role of Managing Director, Portfolio Operations at Centerbridge Partners, a private equity firm from 2014, where he led commercial, operational and digital transformations in investments in consumer services, renewable energy and distribution sectors. Prior to Centerbridge, Mr. Mishra was a Partner at McKinsey & Co in London and part of their Consumer Goods, Retail and Operations leadership teams from 2001 to 2014, supporting clients in the FMCG, retail and private equity industries on commercial and operational transformations. Mr. Mishra started his career as a marketing professional with Procter & Gamble in 1996, and then spent four years at Accenture's strategy practice in India and Eastern Europe prior to joining McKinsey. Mr. Mishra holds an undergraduate degree in Computer Science from BITS Pilani, India, and an MBA from the Indian Institute of Management, Lucknow, India.

Mr. Riley became President, East Asia & Australia Region in January 2018. Mr. Riley joined Philip Morris Australia in 1988. Over the following two decades, he held a number of positions in Australia, Hong Kong, and Japan, before being named Managing Director, Serbia & Montenegro in 2010. Mr. Riley returned to Asia in 2013, when he became President of Philip Morris Fortune Tobacco Corporation in the Philippines. He was appointed President of Philip Morris Japan in 2015. Mr. Riley holds a degree in Technology Innovation and Services Management from the Royal Melbourne Institute, and is a graduate of Harvard Business School.

Mr. Voegele became Chief Digital & Information Officer in March 2021. Mr. Voegele joined Philip Morris International in 2019 as Chief Technology Officer. Before joining PMI, he worked for Adidas from 2011 to 2018. There, he first served as Vice President, Group Functions and Head of Enterprise Architecture and went on to become Senior Vice President, IT Sales. Since 2015, Mr. Voegele served as Global Chief Information Officer, and was appointed to the core leadership team in January 2017. In this role, he initiated the digital transformation of Adidas and reshaped the IT Organization and Strategy, making it more consumer centric and supportive of innovation throughout the company. Before his tenure at Adidas, he spent more than a decade at SAP from 2000 to 2011. Mr. Voegele holds an engineering degree from Universität Karlsruhe in Germany.

Mr. Volpetti became Chief Consumer Officer in June 2019. Mr. Volpetti previously worked at Procter & Gamble for 22 years, where he progressed through various roles with increasing responsibility locally in Italy and Mexico, and on a regional level for the European market. In 2013, he became Vice President for a multi-functional, global business unit at P&G. He is an experienced marketer with broad experience in commercial roles as well, having obtained a winning track record with consumers in both developed and developing markets. Mr. Volpetti specializes in consumer-centric marketing programs, business model transformation, digital acceleration, and disruptive innovation. He also worked at Luxottica Eyewear as Chief Marketing Officer in 2015. Mr. Volpetti holds a degree in Business Administration from Luiss University in Rome.