Italy

Welcome to Philip Morris International’s (PMI) affiliates in Italy, Philip Morris Italia and Philip Morris Manufacturing & Technology Bologna (PMMTB).

Philip Morris Italia, based in Rome, is responsible for the sale and marketing of PMI brands throughout the country. We are the largest tobacco company in Italy, with a dynamic portfolio that includes brands like IQOS, Heets, LIL Solid, VEEV.Philip Morris Italia was established in 2001 and today employs more than 1,000 people in its head office and regional sales offices.

Philip Morris Manufacturing & Technology Bologna (PMMTB) is our center of excellence for staff training, prototyping and large-scale production of smoke-free tobacco products.