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May 24, 2019
Philip Morris International: KPMG Study Shows Illicit Cigarettes in EU Reach Highest Recorded Level in 2011, Fifth Consecutive Yearly Increase
The study, conducted by
Commenting on the results,
“Despite efforts by law enforcement authorities to curb the illegal cigarette market, it remains a significant problem, having grown by more than 5 billion cigarettes in the EU in the last 5 years. PMI remains committed to continuing its close cooperation with governments and other stakeholders to implement effective solutions to tackle this critical issue.”
Significant findings of the KPMG study include:
- Illicit cigarette consumption increased by 1.1 billion in 2011 versus 2010 to a total of 65.3 billion cigarettes, which equates to 10.4% of all cigarette consumption in the EU. This is the highest ever recorded level and constitutes the fifth consecutive yearly increase.
Illicit cigarette consumption in the EU in 2011 was larger than the
total legal cigarette markets of
Illicit cigarette consumption increased in Mediterranean countries,
Spain, Italy, Greece, Portugal, Cyprusand Maltaand amounted to 12.6 billion cigarettes in 2011.
- 2011 witnessed a sharp increase in “illicit white” cigarettes - cigarettes that are manufactured for the sole purpose of being smuggled into and sold illegally in another country. In 2011, illicit whites reached more than 15.7 billion cigarettes across the EU, compared to nearly zero in 2006.
PMI is firmly opposed to the illicit trade in cigarettes and has undertaken a broad series of measures to combat this growing problem, including implementation of a global tracking and tracing system, comprehensive know-your-customer policies, consumer education and collaboration with governments. The key to success in this effort is local and international cooperation among numerous stakeholders, including governments, enforcement agencies, manufacturers and retailers.
For more information on PMI's activities to combat the illicit trade in tobacco products, visit: www.pmi.com/illicittrade
KPMG Study on the illicit cigarette consumption in the EU
KPMG has conducted this study every year since 2006, as part of the
landmark cooperation agreement between PMI, the
Philip Morris International
PMI Press Office
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