PMI is committed to encouraging an open dialogue about the most effective ways to combat illicit trade in tobacco and other nicotine-containing products in the European continent, including the 27 EU member states.
Illicit trade in Europe
A threat to public health, public security, and social stability
Illicit trade fuels ruthless criminal gangs, often impacting the most vulnerable communities and populations. It deprives governments of tax revenue needed to provide public services, including security.
The proceeds from illicit trade often help facilitate other serious crimes such as human trafficking, corruption, and money laundering.
We implement preventive and protective measures to fight illicit trade and work with public and private sectors to advance efforts against this global issue.
Europe can’t afford to ignore the surge in illicit trade
By Christos Harpantidis, Senior Vice President, External Affairs, Philip Morris International
Illicit cigarette consumption in Europe in 2024
(Click on a country or use the magnifying glass to see figures from each country)
Source: “Illicit cigarette consumption in Europe: Results for the calendar year 2024,” KPMG, June 2025 (Commissioned by Philip Morris Products SA)
