IQOS VEEV is PMI’s e-vapor product that uses a new approach to vapor generation. Unlike IQOS heated tobacco products, IQOS VEEV uses IQOS VEEV MESH heating technology—a metallic mesh with tiny holes to heat e-liquid in a pre-filled, pre-sealed pod (called VEEV). Along with pharmaceutical-grade nicotine, VEEV e-liquids also contain food-grade flavorings.

VEEV pods are manufactured, assembled, pre-filled, and pre-sealed in our European production facilities. IQOS VEEV also features puff-activated heating and a low-liquid-level detection system that ensures the consistency and quality of the vapor generated and inhaled.