PMI: Evolving to deliver on our purpose
Headquartered in Stamford, Connecticut and listed on the New York Stock Exchange (NYSE: PM), at PMI, we are building our future on replacing cigarettes with smoke-free products that—while not risk-free—are a better alternative than cigarette smoking.
It’s the biggest shift in our history. And it’s the right one for our consumers, our company, our shareholders, and society.
Led by science and innovation, and with the right regulatory encouragement and support from civil society, we can achieve our vision of a smoke-free future, faster.
“PMI today is an entirely different company to the one I joined,” said Jacek Olczak, Group CEO of PMI. “Our products, people, and purpose have evolved.”
8 facts about Philip Morris International
Unless otherwise stated, figures are as of December 31, 2025
It's time to make smoking history
Philip Morris International are delivering a smoke-free future and moving away from cigarettes. Find out from our leaders why it's time to make smoking history.
Music starts.
words appear on screen reading:
We built the world's most successful cigarette company
But now we've committed to stop selling cigarettes for good.
Jacek Olczak, Group CEO, PMI, speaks to camera:
The evidence is clear.
Smoke-free alternatives can accelerate the end of smoking.
Words appear on screen reading:
That's why we have a range of products that give
adult smokers better alternatives to cigarettes.
Emmanuel Babeau, Group Chief Financial Officer, Philip Morris International, speaks:
I believe that nobody today
can seriously challenge how genuine
we are in delivering this ambition.
Voiceover of Stacey Kennedy, CEO PMI U.S., is heard:
We are building our company's future
around better alternatives to smoking.
Words appear on screen:
The proof?
Over 43 million adults are now using our range of smoke-free products
Source: PMI Q4 and Full Year 2025 earnings.
in 108 markets across the globe.
Source: PMI Q1 2026 earnings.
Scott Coutts, Chief Global Operations Officer, Philip Morris International, speaks to camera:
When we say we want to do something,
we can change the industry as we're doing today.
Serge Maeder, Global Head Product Science SFP, Philip Morris International, speaks to camera:
We have a chance in the next ten years
to go full smoke-free products in PMI.
Words appear on screen:
By 2030, we aim to have more than
2/3rds of our global net revenues come from our smoke-free business.
We are currently at 43%.
Source: As of Q1 2026.
Jacek Olczak, Group CEO, PMI, speaks to camera:
The world has to move now to help smokers
to move to the better alternative.
Words appear on screen:
All our smoke-free products are backed by science.
Stefano Volpetti, Chief Global Growth Officer, Philip Morris International, speaks to camera:
We are sitting on something that can change
the trajectory of public health.
Words appear on screen:
In 2020, the FDA authorized the marketing of our leading
heated tobacco brand as a modified risk tobacco product.
Words appear on screen: Smoke-free products are not risk-free and contain nicotine, which is addictive.
And in 2025 the FDA authorized our Number 1 nicotine pouch brand,
making it the 1st of its kind to be authorized.
Moira Gilchrist, Chief Global Communications Officer, Philip Morris International, speaks:
The science never stops, the investigation never stops
and we're determined to provide the evidence
that will convince regulators not just FDA.
Stefano Volpetti speaks to camera:
We're going to get there faster
if society, health regulators help us,
because we have a responsibility
to consumers out there to provide them
with better alternatives.
Jacek Olczak speaks:
We can be saying,
remember when people smoked.
It's time to make smoking history.
Philip Morris International's logo appears on screen.
Music ends
About Philip Morris International
It is crucial to our transformation that we attract and retain a diverse community of innovators who can help deliver our smoke-free vision.
Culture and diversity
It is crucial to our transformation that we attract and retain a diverse community of innovators who can help deliver our smoke-free vision.
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Equal pay
We are leading by example and taking concrete steps to verify our equal-pay practices by obtaining the Global EQUAL-SALARY Certification.
Discover more -
Culture & Diversity at PMI
Fostering a collaborative, high-performing workplace is crucial, enabling us to attract and retain a rich community of innovators who can help deliver our smoke-free vision.
Learn more
