HEETS, also known as HeatSticks in some markets, is a specially designed heated tobacco unit that contains tobacco and is intended for exclusive use with the IQOS holder. 

They are made up of elements that include a tobacco plug, hollow acetate tube, polymer-film filter, cellulose-acetate mouthpiece filter, and outer and mouth-end papers.

The consumer inserts a HEETS into the IQOS holder, where it is heated up to 350˚C. The consumer can then draw on it to enjoy the real taste of heated tobacco.

Find out how we make our heated tobacco products and what’s in them.