Job Description

Digital Communication Executive

You will be part of the Digital team responsible for the development and implementation of local digital communication strategy and programs that deliver the best-in-class, coherent, omnichannel experience to our adult consumers. We need your talent on board! As a Digital Communication Executive, you will be: • developing digital communication strategies and overseeing their implementation, namely managing content for digital channels and consumer communication (email, SMS, Viber, website content) from brief to execution • managing search engine optimization and providing a content strategy to drive people to the website • build direct 1-2-1 communication campaigns to inform adult customers about available services and provide hypercare via different digital channels • develop a testing framework to further optimize our communication channel mix & frequency • manage the volume and coherency of campaigns from customer perspective • be taking part and leading chosen digital communication projects, such as segmentation, marketing automation scoring, etc. • analyze available data and provide actionable insights for the team • cooperate closely with internal and external stakeholders and agencies, work with other members of the communications and marketing team, to produce fully integrated omnichannel campaigns WE ARE LOOKING TO RECRUIT A TEAM PLAYER WITH: • good understanding of all aspects of digital communications (preferably 2+ years of experience in content marketing, digital communication setup and optimization) • hands-on experience in direct marketing (email, sms, Viber) • ability to design logical multi-channel campaign flows (with business and technology in mind) • knowledge about the customer journey, lifecycle, and value management • ability to challenge the status quo and take ownership for results • attention to detail, project management skills and experience in a fast-pace environment • English with a professional proficiency – it’s our everyday working tool. Russian and Romanian – fluent.
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    Chisinau, Republic of Moldova
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