Sofia, Bulgaria





Job ID


Be a part of a revolutionary change At PMI, we’ve chosen to do something incredible. We’re totally transforming our business, and building our future on smoke-free products with the power to improve the lives of a billion smokers worldwide. With huge change, comes huge opportunity. So, wherever you join us, you’ll enjoy the freedom to dream up and deliver better brighter solutions and the space to move your career forward in endlessly different directions. Digital at PMI is dynamic, diverse and disruptive. Join us and you can bring new ideas to life in a truly global function at the creative core of our business. The smoke-free revolution means we’re rebuilding everything from the ground up. You’ll feel like you’re working in a start-up here – with the freedom to shape and define the future of digital, but with the support and scope of a vast global business. It’s challenging, fast-paced and highly collaborative – if you want the freedom to find new ways to connect with consumers, Philip Morris Bulgaria is the right place to progress your career. Job Description As a Social Media and Digital Content Manager you will be responsible for managing the content creation and posting for our existing channels (Facebook and Instagram and YouTube). By working with both internal company teams and external agency partners, you will navigate content on these digital channels in order to achieve growth and increase customer engagement. Your ‘day to day’ • Create and oversee a creative, customer-centric, data-led content strategy for our channels including Facebook, Instagram and YouTube • Manage and coordinate assets, knowing creative dimension sizes and the different specifics of how they display on each platform • Write, design and finalise content with the support of creative agency, that supports ongoing initiatives • Understand customer sentiment and feedback and take necessary actions to improve content across social media channels • Analyze and report on the performance of owned social channels to measure the effectiveness of our efforts, with an emphasis on continuous optimization and improvement • Ensure alignment on strategic direction and social media content calendars from all relevant stakeholders (Portfolio, Marketing & Brand, and Digital) • Regular market research on latest Social Media trends to ensure top-level content via the various channels • Ensure all social assets are on brand and comply with tone of voice and Legal guidelines Who we’re looking for • University degree (Marketing Management or Advertising is a plus) • Experience in Marketing and/or Social Media channels management (Fb, IG, Viber, Twitter, Live Chat and others) • Deep interest in emerging trends with a proven track record of achieving growth and increasing engagement locally or internationally • Forward-thinking storyteller, and an expert in digital platforms, social media, marketing, technology and advertising. • Excellent verbal and written communication skills in both English and Bulgarian • Proficient user of Microsoft Office products • Experience in managing 3rd party vendors and external Agency Partners What we offer Our success depends on the men and women who work every single day with a sense of purpose and an appetite for progress. Join PMI and you too can: • Seize the freedom to define your future and ours. We’ll empower you to take risks, experiment and explore • Be part of an inclusive, diverse culture, where everyone’s contribution is respected; collaborate with some of the world’s best people and feel like you belong • Pursue your ambitions and develop your skills with a global business – our staggering size and scale provides endless opportunities to progress • Take pride in delivering our promise to society: to improve the lives of a billion smokers To join our growing team, apply no later than 26th October 2021.