INTERNATIONAL & USA PRESS INQUIRIES
Please contact David Fraser for international media inquiries
May 24, 2019
PMI Releases Position Paper for COP8: Addresses Need for Harm-Reduction Strategies
Better alternatives to cigarettes are available now that can help hasten the end of smoking
Available on PMI.com, the position paper acknowledges that smoking prevalence is in decline, but argues that the pace of that decline could be much faster.
In the paper PMI states: “The landscape of tobacco and nicotine products has evolved significantly over recent years. Not all tobacco products are the same with respect to their health risks. Moreover, rapid innovation offers opportunities to accelerate the downward trajectory of smoking prevalence.”
Ultimately, PMI aims to stop selling cigarettes entirely and is confident that this can happen in less than a century if smokers who would otherwise continue to smoke are proactively encouraged to switch to less harmful alternatives, which already exist but are either not well known or in some cases restricted.
Where these products have been adopted, for instance, in countries such
PMI’s policy making recommendations published today include:
- Policies must continue to dissuade minors, ex-smokers, and non-smokers from using tobacco- and nicotine-containing products, while making better alternatives to cigarettes available to adults who smoke.
- Tobacco control policies should encompass tobacco-harm reduction strategies as well as supply and demand measures that encourage smokers who would otherwise continue to smoke to switch to better alternatives.
- There should be thorough, independent verification of manufacturers’ products and science to assess how ENDS [electronic nicotine delivery systems] and novel and emerging tobacco and nicotine products can support policies to reduce smoking prevalence.
- There should be national and global surveillance systems to study market trends. This surveillance should include data on product usage, including switching rates associated with different tobacco and nicotine products, to enable accurate reporting of smoking prevalence and the use of ENDS and novel and emerging tobacco products.
- Incentives should encourage investment and continuous research and development of less harmful alternatives, including the establishment of quality and performance standards for smoke-free products.
- Mechanisms should be established to enable transparent interaction and consultation between governments and producers of emerging tobacco and nicotine products.
# # #
Notes to Editors
To view the full position statement please click here.
Philip Morris International
+41 (0)58 242 4500