Gentle percussion music starts.

Interviewer asks:

So real-world evidence is showing us that

these products can help lower the number

of smoking-related diseases, but they’re still not risk-free.

And as a huge multinational company, these products are in markets across the globe.

What are you doing to stop underage use?

Nevena Crljenko, Vice President, Public Affairs, Philip Morris International, replies:

These products we produce are for adults only.

We have very strict controls in terms of limiting the access of youth

to these products.

We develop our communication, which is clearly geared just to the adults.

In all of our own retail channels, we have age verification

to make sure that it’s just the adult person who

has access to these products, 

and we work with all our partners,

such as distributors and the others, to follow the same principles.

Music ends